Articles

Interview

How the Department of Sanitation Transformed Communication with Entra-Sync – An Exclusive Interview

Department of Sanitation, a large organisation with over 1,000 employees, to discuss their journey with Active Directory integration and how it reshaped their communication workflows. This in-depth interview covers everything from their challenges before Entra-Sync to the tangible improvements they’ve seen. Interview API Shift: Before adopting Entra-Sync, what challenges did you face in managing contacts

Articles

Real Results from Entra-Sync: Reducing Errors, Saving Time, and Streamlining Contact Management

To truly understand the impact of Entra-Sync, we examine how an organisation of over 1,000 employees can transform its contact management process. With Entra-Sync, they can reduce time spent on manual contact updates, enhance message targeting, and improve security standards. These gains align with trends seen in Active Directory integrations at companies like Salesforce and

Articles

Meet Entra-Sync: The Ultimate Tool for Contact Management and Targeted Messaging

In today’s digital world, enterprises face an ever-growing need to keep communication streamlined and efficient, especially when managing thousands of contacts across departments and regions. Enter Entra-Sync—an advanced Active Directory plugin designed for syncing and managing contacts across SMS platforms. Entra-Sync is built to serve SMEs, large enterprises, and government entities that rely on SMS

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Interview

Pawsitive Engagement: How SMS Elevate Pet Haven Stores

In the bustling world of pet care, Pet Haven* Stores have carved a niche for themselves with their exceptional services and products. However, like many multi-site franchises, they faced challenges in maintaining consistent customer engagement across locations while expanding their customer base. This changed with the adoption of APIShift’s marketplace applications, SBMG’s Smart Messaging gateway,

Interview

Pipes and Plans: How Joe’s Plumbing Thrives with Scheduled Reminders

In a world where technology often seems daunting, Joe’s Plumbing stands out as a small, owner-operated business that has harnessed the power of SMS without the complexities. By adopting APIShift’s SBMG and SwiftSurvey, Joe’s Plumbing* has revolutionised its customer engagement strategy, proving that you don’t need to be a tech wizard to benefit from sophisticated

Image of a garage repairs person researching
Interview

Revving Up Customer Engagement: How SBMG and SMS Surveys Transform CarFix Garage

Nestled in the heart of downtown, CarFix* Garage has always been known for its exceptional car repair and maintenance services. However, like many small businesses, it faced challenges in effectively engaging with its customers and maintaining a steady stream of new clients. This all changed when it discovered APIShift’s SBM Gateway combined with SwiftSurvey. I

picture of multiple forms of communication: email, sms, websites, newspaper
Articles

The Power of Multi-Channel Communication: Making SMS the Hero

In today’s fast-paced digital landscape, no organisation can rely on a single communication channel to effectively reach and engage their audience. The key to a successful communication strategy is leveraging multiple channels, each with unique strengths, to reinforce one another. Among these, SMS stands out for its ubiquity and immediacy. This article explores how SMS

Articles

Why regulation matters

In today’s fast-paced digital world, staying compliant with ever-changing regulations while maintaining effective communication with customers can be daunting for small businesses. Enter the Small Business Messaging Gateway, a revolutionary solution designed to future-proof your business communication and ensure compliance without breaking the bank.

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Articles

Accelerating Sales Success: How SMS Shortens Sales Cycles and Boosts Conversions

In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to streamline sales processes and drive faster conversions. SMS marketing emerges as a powerful tool for shortening sales cycles and accelerating conversions, offering unparalleled opportunities for engaging with customers in real time and driving immediate action. In this article, we’ll delve into the role

Illustration of a smartphone on a desk displaying SMS re-engagement and recovery options, surrounded by icons and items such as a cup of coffee, a potted plant, a clock, and various office supplies. The image symbolizes the use of SMS marketing for retargeting and remarketing efforts, emphasizing re-engagement with leads and recovering lost sales.
Articles

Mastering the Follow-Up: Harnessing SMS for Retargeting and Remarketing

In the dynamic world of marketing, the art of follow-up is crucial for nurturing leads, recovering lost sales, and fostering long-term customer relationships. SMS marketing emerges as a powerful tool for retargeting and remarketing to previous customers, offering unparalleled opportunities for re-engagement and conversion. In this article, we’ll explore effective strategies for leveraging SMS in

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